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Why Job Seekers Are Struggling to Get Hired and What to Do About It
If you’re sending out dozens, even hundreds, of job applications and getting nothing back, you’re not alone.
I speak to job seekers every day, and I hear the same frustrations time and time again.
"I’ve applied to so many jobs but never hear back."
"I’m qualified, experienced, and ready to work, so why am I being ignored?"
It’s frustrating. It’s exhausting. And it’s happening to smart, capable professionals who should be landing interviews.
The Harsh Reality: The Job Market Has Changed
If you’re applying the same way you did a few years ago, it’s probably not working anymore. Here’s why.
Hiring managers are overwhelmed with applications. Many companies receive hundreds of CVs for a single role. Most won’t be read beyond the top few.
Companies are being ultra-selective. Employers are taking longer to hire and carefully weighing every decision. Some roles are even put on hold mid-process.
The old "apply everywhere" strategy no longer works. With so much competition, mass-applying is more likely to get your CV lost in the noise than into the hands of a hiring manager.
So, What Should You Do Instead?
If you want to stand out, you need to change your approach. Think like a recruiter because we don’t just send CVs and hope for the best. We go directly to the source. Here’s how you can do the same.
1. Network Like It’s Your Job
Around 80% of jobs are filled through connections. If you’re only applying online, you’re missing out on opportunities before they’re even advertised.
Reach out to people in your industry, even if it feels awkward at first.
Attend industry events, online or in person.
Engage with hiring managers and recruiters on LinkedIn. A simple comment on their posts can put you on their radar.
2. Make LinkedIn Work for You
Recruiters rely on LinkedIn. If your profile isn’t up to scratch, you’re making it harder for them to find you.
Make sure your headline clearly states what you do and the value you bring.
Use keywords related to your skills and industry to make yourself easier to find in searches.
Keep your profile active. Share insights, comment on industry trends, and engage with potential employers.
3. Stop the "Spray and Pray" Approach
If you’re mass-applying without tailoring your CV or researching the company, you’re wasting your time.
Take a quality-over-quantity approach. Focus on roles that truly match your skills and interests.
Research each company before applying. What are their values? What challenges are they facing?
Instead of just applying, try reaching out to someone who works there to get insider insights before submitting your CV.
4. Position Yourself as a Problem Solver
It’s not just about what you’ve done in the past. It’s about how you can help an employer now.
Your CV and cover letter should clearly show the impact you’ve had in previous roles.
Be ready to discuss how you can solve problems for your next employer.
Think beyond job descriptions. What unique skills do you bring that make you invaluable?
A New Approach Can Change Everything
I know the job search can feel draining, especially when it seems like you’re doing everything right and still getting ignored. A few key changes in your strategy can make all the difference.
If you're struggling with your job search, let’s talk. We’d love to hear what’s working or not working for you.
Looking for expert guidance? Visit C2 Recruitment to explore job opportunities or get professional recruitment support.